8 Days Until Kickoff! Are You Coming?

Written by Madeline Milchman

There’s only 8 days until the LWI Kickoff! DNA’s Living Well Initiative Kickoff is next week, and everyone’s invited. From 6-7:30, Downtown residents will gather at the UFC Gym in Market Square to learn more about this initiative’s plan to make Downtown a healthier place. 

By partnering with local businesses, LWI promotes and encourages an active and healthy lifestyle. Healthy restaurants are providing discounted deals to members of the initiative. Gyms and other fitness centers are giving discounted memberships and extended free trials. DNA is implementing multiple programs to unify the community with a goal of improved health. These include more programs for artistic, intellectual, and musical activities to stimulate mental wellness. 

John Valentine, DNA’s executive director, says “Studies have shown that programs like LWI, done correctly, lead to people living not only longer lives but more active and enjoyable lives. That's what we are creating in Downtown Pittsburgh. As always, the DNA is creating an innovative program that leads to a unique urban village.”

The kickoff event provides a taste of this lifestyle. You can sample healthy foods provided by our restaurant partners and take a tour of the UFC gym, all while learning more about our initiative. 

The key to LWI is accessibility. That’s why both the kickoff event and membership to LWI are entirely free. We want to bring every downtown resident together with a unified goal to live a long, healthy, and happy life. While we encourage you to RSVP to the kickoff here, no payment is necessary. Whether you’re a gym buff or a couch potato, LWI is for you. Mingle with others, try new snacks, and join our movement. 

See you there!